American Crew Firm Hold Styling Gel, the ultimate in holding power, is enriched with natural extracts like vitamin B5 to help hair look thicker with added shine. This gel is superior in hold and shine and has a low pH to prevent drying of the scalp.

• Creates body andshine with a firm hold
• Features an alcohol-free formula that is non-drying to scalp
• Contains thermal barriers to defend hair from external aggressors
• Gives hair a fuller look after styling
• To use: Work through towel-dried hairand let dry naturally