A powerful purple shampoo for cool faux-blonde andamp; grey hair Helps remove impurities andamp; pollution particles Rich in neutralizing agents to instantly remove brassiness andamp; yellow undertone Enriched with a potent combination of Hyaluronic Acid andamp; Edelweiss flower Instantly boosts blonde luminosity while deeply nourishing the fiber Protects hair from daily oxidation andamp; pollution Leaves hair soft andamp; shiny with vibrant color